Strategic Communication and Digital Media, B.S.

Get the best of many disciplines. Develop a solid foundation of communication and writing coupled with business skills you'll learn from courses like Principles of Marketing, Public Relations and Advertising. Finally, two Visual Media courses will give you an overview of the Adobe Design Suite, the industry standard.

Choose a Bachelor of Science in Strategic Communication and Digital Media, and customize your study by taking elective courses in conjunction with other university programs including aviation, engineering, science, business and more. By doing so, you'll learn to speak the language of your industry of interest and prepare to craft meaningful messages for a company whose mission intersects with your passion.

Earn real industry experience that will prepare you for your future career while fulfilling your internship requirement.

Take advantage of one of our many study abroad opportunities while completing your degree, including a semester at the University of Oxford or the Washington Journalism Center.

B.A. or B.S.?

This page is about the Bachelor of Science in Strategic Communication and Digital Media, but we also offer it as a Bachelor of Arts degree. What's the difference?

Consider the B.A. if you're looking to prepare for a career that focuses on telling stories, connecting with audiences, and working across media. Keyword: creative. This degree will prepare you for job titles like Digital Storyteller, Copywriter, Public Information Officer, or Public Relations Specialist.

Consider the B.S. if you're more interested in a career where you'll use data, business strategy, or project management to engage in marketing, campaign planning, or analytics. Keyword: strategic. This degree will prepare your for job titles like Project Manager, Strategic Communication Specialist, or Digital Marketing Coordinator.