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Catalog 2012-2013
Table of Contents
Catalog Table of Contents
Other catalog years:
Traditional Students


Marketing, B.S. (MK)
Sequence Sheet for 2012-2013
About the School of Business - About Marketing - Major Program
View Requirements List - Detail View - Print this Page - PDF this Page - CSV this Page (experimental)

First Semester - Fall 201216 hours
BIBL1033Biblical Literature
ECON2103Macroeconomics (Fall only) (1)
ENGL1013English Composition I
LETU1101Cornerstones Of Life And Learning (L)
MATH1203College Algebra With Applications (2)
MKTG2503Principles Of Marketing (1)
  Fulfill English Proficiency Requirement (0 hours)
Second Semester - Spring 201317 hours
BIBL1043Biblical Foundations For Living (L)
COMM1113Introduction To Speech Communication
ECON2203Microeconomics (Spring only) (1)
ENGL1023English Composition II
KINE1512Concepts Of Lifetime Fitness
MGMT2303Principles Of Management (1)
Third Semester - Fall 201316 hours
ACCT2103Principles of Financial Accounting (1)
ENGL Literature Elective (3 hours)
MGMT3313Organizational Behavior (Fall only) (1)
MKTG3503Advertising (Fall, Odd years only) (1)
  Lab Science Elective (4 hours) (3)
Fourth Semester - Spring 201416 hours
ACCT2113Principles of Managerial Accounting (1)
BIBL Jr.-Sr. Level Elective (3 hours)
FINC3113Financial Management (1)
MKTG4403Sales Management (L) (Spring, Even years only) (1)
  Lab Science Elective (4 hours) (3)
Fifth Semester - Fall 201416 hours
BUSI2503Business Statistics (Fall only) (1)
BUSI3103Business Law (Fall only) (1)
KINE Physical Activities (1 hour)
MKTG4103Consumer Behavior (Fall, Even years only) (1)
MKTG4513Marketing Management (Fall, Even years only) (1)
  General Elective (3 hours)
Sixth Semester - Spring 201515 hours
BUSI3423Business Research Methods (1)
BUSI4313International Business (Spring only) (1)
MGMT4363Project Management (Spring only) (1)
MKTG3513Public Relations (L) (Spring, Odd years only) (1)
MKTG4413Digital Marketing (Spring, Odd years only) (1)
Seventh Semester - Fall 201515 hours
BIBL Jr.-Sr. Level Elective (3 hours)
BUSI3403Business Ethics (Fall only) (1)
HIST History Elective (3 hours)
MKTG4303International Marketing (Fall, Odd years only) (1)
  General Elective (3 hours)
Eighth Semester - Spring 201615 hours
MGMT3203Human Resource Management (Spring only) (1)
MGMT4803Strategic Management (Spring only) (1)
MKTG4503Marketing Research (Spring, Even years only) (1)
MKTG4923Marketing Internship (On Demand only) (1)
  General Elective (3 hours)
Total Hours: 126
Notes: The internship can be accomplished either during the spring or fall semester or during the summer. In any event, it normally is registered for during a spring or fall semester as part of the 12-18 hour package, but not during summer school, thereby not incurring additional tuition cost to the student.
1: Minimum grade of 'C' required
2: MATH1503 Calculus with Business Applications may be substituted for MATH1203.
3: PHYS1014 Physical Science and BIOL1014 Life Science are recommended.