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Catalog 2005-2006
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Traditional Students


MKTG 3513
Public Relations (L)
Class hours: 3
Lab hours: 0
Semesters Available: Spring
Years Available: Odd
A practical approach to learning the art of obtaining favorable publicity for a company, and the building of a company image through various proven quantitative and qualitative tools.
Prerequisite: BMKT 2503.

This course has been designated as a leadership course by the Center for the Development of Christian Leadership.

1 program requires this course.
No courses require this as a prerequisite or corequisite.