Telling the Story



We believe that a brand is a promise that you keep. And the keeping of promises always happens in the context of relationships & people. As a university, our brand promise is to be The Christian Polytechnic University, making our role as the Marketing & Communications team to steward those relationships to support the fulfillment of that promise! So if you've ever wondered what our purpose and mission as a department is - why we do what we do - this is it:

LeTourneau University Marketing & Communications exists to advance, position, protect and defend the LeTourneau University brand.

To that end, we've been working on a new resource to serve our campus community that we hope will be a blessing to you! We call it the Solutions Toolbox; it's a set of resources and training guides to help equip the LeTourneau University community to tell the story of The Christian Polytechnic University. Whether you are creating a document or presentation and need official LETU branded graphic assets, want to learn how to get involved in contributing to the LETU website, or want to let us know about an opportunity to capture something great happening in your area, our team has compiled these "toolbox solutions" to help.

Our hope is that over the coming weeks and months as we launch and add to the toolbox, you'll be able to benefit from the resources we are developing & be encouraged by them. Thank you for helping us be faithful stewards of this incredible organizational saga that we are all a part of!

 


Resources and training guides to help the LETU community tell the story of The Christian Polytechnic University.

Meet the Marketing & Communications team!